A Unique Water-Front Experience By Winston Hospitality in Philadelphia.
tone of voice, strategy, branding, web design, graphic design, packaging
winston on the water
bar, restaurant & lounge
worked closely with the Winston's team from concept to execution including developing the brand's tone of voice, aesthetic and identity. in addition to seamlessly use branding to create brand guidelines, design online presence & brand vision across all digital platforms.
develop a web & mobile-friendly brand story that seamlessly blends eye-catching photos and typography. Ongoing website management and optimizations keep the website as dynamic as the brand itself.
the brand positioning; with soft typography, a gentle color palette, and bold images, the branding reflects vintage athletics and private sports clubs with a modern day twist.
artwork & social content
provide ongoing eye-catching, sharp & aesthetically pleasing content for marketing and social. All art was inspired by the Uk's "Acid" graphic style.
print, branding,
packaging & in-house
assisted in design & creation of branding, print materials, in-house promo, on-going campaigns, seltzer packaging and venues signage and mural.